论汉语旅游宣传资料英译的社交语用对等

论文摘要

旅游与文化关系密切,旅游宣传资料就是被用作介绍某地的特色文化,以期吸引游客来旅游。旅游宣传资料中会介绍许多文化特色事物,因此其中必定会包含有许多文化特色词汇。同时,汉语旅游宣传资料也具有与英语旅游宣传资料不同的文本特色。这些即是旅游宣传资料中文化特殊性的体现。本文将从社交语用对等的角度出发,通过与英语的旅游宣传资料进行对比,探讨汉语旅游宣传资料中的文化特殊性。翻译是一种跨文化交际行为,因此将汉语旅游宣传资料翻译成英文,就必须考虑其中所包含的文化因素,考虑英语读者的文化背景。本文借助于社交语用对等理论,认为译者在翻译体现文化特殊性的方面时应当时刻牢记要实现对等传递,并从词层、句层和语篇层等三个层面对汉语旅游文本的文化特殊性进行了分析。本文通过例证比较汉英两种语言的旅游宣传资料的文化特殊性,得出汉语旅游宣传资料英译的三种模式:“直行”模式,调整模式,以及“阻拦”模式。根据社交语用对等理论,译者在翻译时不应拘泥于原文的形式,而应考虑译文读者的文化背景,考虑汉英语言、民族文化上的差异,使译文在目的语语境中能够再现原文所体现的文化特色。本文通过分析一些旅游宣传资料及其译文,并寻求在翻译实践活动中可以参照的标准以及可采用的翻译策略和方法,以达到社交语用对等,有效实现译文的预期功能和目的。本文在社交语用对等理论的指导下提出如下策略:直译、音译;增译(音译加注释、直译加注释);省译;类比替代与改写以及调整语篇结构,以期达到吸引外国游客、宣传中国文化的目的。

论文目录

中文摘要

英文摘要

Chapter One Introduction

1.1 Rationale and Significance of the Study

1.2 Objectives and Research Questions

1.3 Research Methodology and Data Collection

1.4 Overview of the Paper

Chapter Two Literature Review

2.1 Various Kinds of Equivalence in Translation

2.1.1 Nida's Dynamic Equivalence

2.1.2 Other Concepts of Equivalence

2.1.3 Equivalence as a Controversial Notion

2.2 Analysis of Previous Studies on C-E Translation Practice of TPMs

2.2.1 Guidelines and Theories for Translation of TPMs

2.2.2 Current Trends in Research on Translation of TPMs

2.3 Summary

Chapter Three A description of the Theoretical Framework

3.1 The Working Definition of Sociopragmatic Equivalence

3.2 Theoretical Consideration

3.3 The Study of Chinese TPMs from the Perspective of Sociopragmatic Equivalence

3.3.1 The Functions and Features of Chinese TPMs

3.3.2 The Treatment of Cultural Specificities in C-E Translation of TPMs

3.4 Summary

Chapter Four The Functions and Features of Chinese TPMs

4.1 Functions of Chinese TPMs

4.2 Features of Chinese TPMs

4.2.1 Features of Chinese TPMs at the Word Level

4.2.2 Features of Chinese TPMs at the Sentence Level

4.2.3 Features of Chinese TPMs at the Discourse Level

4.3 Summary

Chapter Five Treatment of Cultural Specificities in C-E Translation of TPMs

5.1 Strategies Adopted in C-E Translation of TPMs

5.1.1.The Go-ahead Model--pinyin or transliteration, literal translation

5.1.2 The Blocking Model---Analogical substitution and adaptation of culture-specific words or expressions

5.1.3.The Modulation Model---amplification （pinyin plus explication, literal translation plus explication）, omission of some parts and modulation of discourse structure

5.2 The Realization of Functions and Sociopragmatic Equivalence

5.3 Summary

Chapter 6 Conclusions and Implications

6.1 Major Findings

6.2 Implications of the Present Research

6.3 Some limitations and Issues Worth Future Consideration and Exploration

Bibliography

Acknowledgements

论汉语旅游宣传资料英译的社交语用对等

论文摘要

论文目录

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