旅游资料汉英翻译中的功能顺应

论文摘要

中国地大物博,自然风景与人文景观美不胜收。自改革开放以来,我国的旅游事业蒸蒸日上,越来越多的海外游客涌入中国。因此,如何向海外游客推介旅游品牌,也就成了旅游战略中的一项重要内容。而旅游资料的翻译工作自然成为旅游品牌推介中的重要环节。在中国翻译界,旅游资料翻译曾经是一个长期被忽视的问题,直到九十年代初左右在这一领域才开始了真正意义上的研究。尽管近几年越来越多的研究人员将注意力转向了旅游资料翻译,并取得了一些成果,然而其结果仍难令人满意。概括起来,中国目前在这一领域的研究有如下不足之处:大多数研究建立在译例的描述而非科学理论之上,广泛从文化层面入手,但不注意运用当前的语言学及翻译研究成果。本文提出以功能顺应原则来指导旅游资料翻译实践,从文本分析及功能主义的角度探讨了其理论依据,并阐述了它在旅游资料翻译中的具体体现。论文第一章介绍了目前旅游资料翻译的现状、存在的问题及本文研究的目标等。第二章综述了旅游资料的文本类型及其特点。第三章概括地介绍了奈达的功能对等论和读者接受论,以及该理论在旅游资料英译中的意义。然后,论文着重介绍了德国功能主义理论,以及该理论对于旅游资料翻译的指导意义。第四章是全文的重点,鉴于英汉语的语言及文化特点在旅游资料中有着鲜明而突出的反映,作者提出以功能顺应作为总体原则来指导旅游资料翻译实践。并且具体论证了采用这一指导原则的必要性及可行性。第五章,作者试图在功能顺应的基础上提出旅游资料英译的一些方法。最后,正如德国功能翻译学派所述,“翻译目标决定翻译方法”,本文就是以功能观为依据,提出在旅游资料英译中综合考虑其中的文化及其他相关因素,以读者为中心,以功能顺应为总体翻译策略,将信息充分并恰如其分地传递给他们,使他们不仅能欣赏到瑰丽的山川风光,还能领略到悠远、丰富的中华文化。

论文目录

• 摘要
• ABSTRACT
• CHAPTER ONE INTRODUCTION
• 1.1 RESEARCH BACKGROUND
• 1.2 RESEARCH OBJECTIVE
• 1.3 DATA COLLECTING AND PROCESSING
• CHAPTER TWO A BRIEF ANALYSIS OF TOURISM MATERIALS
• 2.1 A TEXT-TYPE ANALYSIS OF TOURISM MATERIALS
• 2.1.1 Function
• 2.1.2 The role of text classifications
• 2.2 FEATURES OF TOURISM MATERIALS
• 2.2.1 Language features
• 2.2.2 Communicative nature
• CHAPTER THREE THEORETICAL BACKGROUND: FUNCTIONLIST THEORIES IN A BROAD SENSE
• 3.1.A STUDY OF NIDA'S THEORY
• 3.1.1.111 troduction to Nida's theory
• 3.1.2.F unctional equivalence and receptors
• 3.1.3.C ontributions of functional equivalence
• 3.1.4 Application of Nida's theory to tourism materials translation
• 3.2 GERMAN FUNCTIONALIST THEORY
• 3.2.1 Translation as intercultural communication
• 3.2.2 The role of the translator
• 3.2.3 Three main principles of Skopos theory
• 3.2.3.1 Skopos rule----the guiding principle
• 3.2.3.2 Coherence rule and fidelity rule---two subordinate principles
• 3.2.4 A translation-oriented model of text functions
• 3.2.4.1 The referential function in translation
• 3.2.4.2 The expressive function in translation
• 3.2.4.3 The appellative function in translation
• 3.2.4.4 The phatic function in translation
• 3.2.5 Great significance of functionalist approaches to translation
• 3.2.5.1 Directive function to translation practice
• 3.2.5.2 Justification of certain translation methods
• CHAPTER FOUR GUIDING PRINCIPLE IN TRANSLATING TOURISM MATERIALS---FUNCTIONAL ADAPTATION
• 4.1 CONNOTATION OF FUNCTIONAL ADAPTATION
• 4.1.1 Definition of functional adaptation
• 4.1.2 Cultural and linguistic adaptation
• 4.1.3 Heterofunctional translation
• 4.2 NECESSITY AND FEASIBILITY OF FUNCTIONAL ADAPTATION
• 4.2.1 The comparison of language features in the tourism materials
• 4.2.1.1 Substantial vs. unsubstantial
• 4.2.1.2 Narrative vs. descriptive
• 4.2.1.3 Plain and specific vs. elegant and general in style
• 4.2.2 Differences between Chinese and western culture embodied in the tourism materials
• 4.2.2.1 Differences in psychological motivation
• 4.2.2.2 Differences in ethnic and moral sense
• 4.2.2.3 Differences in aesthetic view
• 4.2.2.4 Differences in customs and conventions
• 4.2.2.5 Differences in historical stories
• 4.2.2.6 Differences in religious features
• 4.2.3 Necessity and feasibility of functional adaptation
• CHAPTER FIVE METHODS IN TRANSLATING TOURISM MATERIALS
• 5.1 THINGS WE SHOULD ALWAYS CONSIDER IN TRANSLATING TOURISM MATERIALS
• 5.1.1 To Consider the acceptability of some sensitive words to addressees
• 5.1.2 To choose the common words
• 5.1.3 To transfer the measuring system
• 5.2 SOME SPECIFIC WAYS OF FULFILLING FUNCTIONAL ADAPTATION IN TOURISM MATERIALS TRANSLATION
• 5.2.1 Addition
• 5.2.2 Omission
• 5.2.3 Analogy
• 5.2.4 Modification
• 5.2.5 Rewriting
• 5.3 TIPS FOR TRANSLATORS
• CHAPTER SIX CONCLUSION
• ACKNOWLEDGEMENTS
• BIBLIOGRAPHY